Maison Margiela‘s creative director, John Galliano, announced that he is going fur-free. He’s the latest to join the fur-free fashion team, which currently includes brands like Gucci, Michael Kors, DKNY, and Versace among others, as well as designer Giorgio Armani.
The announcement was made during an interview with French Elle, after a meeting with PETA Senior Vice President Dan Matthews.
“I was swimming in the sea with Penélope Cruz in Saint-Tropez. And just then, Dan’s face popped out of the water. It was like in ‘Jaws’ – very frightening!” the designer said during the interview. “I knew PETA’s work, I respected them, but their reputation preceded them. You can be outrageous and fun without fur! Come and party with us, you’ll see!”
When asked, “Fur used to be associated with luxury. . . what is luxury today?” Galliano said: “It’s authenticity. And inventiveness. . . Today we don’t want a product, we want ethics, a firm that defends the values that we admire.”
Not only is Galliano dropping fur, but he was also prompted to go vegetarian during his meeting with Matthews – an encounter that happened just by chance!
“My life is more balanced,” Galliano said regarding his new diet. “I really became a vegetarian in order to get into better shape. I play sports, I take care of myself and I’ve never been more clear-eyed. The energy that I get from having fewer toxins in my body is extraordinary. The pressure in the fashion industry is the same, but now I know how to step away and meditate, and my life has gone from black to white!”
Galliano has also been thinking a lot about what women want in fashion, and he is becoming more and more convinced that the answer is not fur. We have a feeling he’s right, considering the list of major fashion houses that have gone fur-free keeps on growing. Even the city of San Francisco is implementing a ban on selling fur, which will come into effect in 2019.