According to the announcement, Sysco “hand-picked” the Beyond Burger to be a part of their Cutting Edge Solutions (CES) program, which is designed to feature and offer customers food products based on food trends.
“Similar to how we’ve partnered with conventional grocery stores to bring The Beyond Burger to the meat aisle where everyday consumers shop for protein, we are thrilled to be a part of Sysco’s Cutting Edge Solutions program to bring The Beyond Burger to menus alongside beef at thousands of mainstream restaurants nationwide,” Ethan Brown, Beyond Meat’s CEO, said.
Sysco is a major food distributor that sells, distributes, and even markets food products to a large number of restaurants, hotels, schools, as well as healthcare facilities all around the US.
Through this new partnership, Beyond Meat hopes to expand their product to more and more people, and we all hope it may even inspire US citizens to get more protein from plant-based sources rather than animal products.
Beyond Meat’s vision is to revolutionize the future of protein by choosing the plant-based direction and are “dedicated to improving human health, positively impacting climate change, conserving natural resources and respecting animal welfare.”